Sports / Brand Identity / Marketing & Print
Anand & Anand
Built for sport.
Brought together in print.
A connected presentation for Laser: brand logo design, product photography, a planned, designed and printed catalogue, and an A3 bifold brochure.
- Client / Brand
- Anand & Anand / Laser
- Industry
- Sports
- Services
- Brand logo · Product photography · Catalogue planning, design & printing · A3 bifold brochure design
01 / The project
From the brand mark
to the product range.
Anand & Anand commissioned Creative Ideas to design the Laser brand logo and present its sports product range across a catalogue and brochure. The work brought identity, product photography and print design into one project.
- Laser brand logo design
- Product photoshoot
- Catalogue planning and design
- Catalogue printing
- A3 bifold brochure design
02 / The catalogue
A varied range.
A clear presentation.
The catalogue brings together the company profile, product categories and product details. Our product photography supports layouts for tennikoit rings, footballs and volleyballs, giving each range its own space.
Orange, charcoal and white connect the spreads, while larger product images and consistent information blocks help readers move through the range. Creative Ideas planned, designed and printed the catalogue.
03 / The brochure
One fold.
A focused introduction.
The A3 bifold brochure carries the Laser identity into a shorter format. The outside spread introduces the brand and product range; the inside combines the Anand & Anand company profile with a featured cricket tennis ball presentation.
The presentation below shows the folded cover alongside the open brochure interior.
04 / The delivery
Identity. Photography.
Design and print.
The completed work spans the Laser logo, product photoshoot, catalogue planning, design and printing, and A3 bifold brochure design. The gallery presents the work through approved presentation mockups.
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